The Growth Department, by AEOptim. Plain English, because that is how we work. Last updated August 12, 2026.
The Growth Department is a subscription service that runs marketing agents for your practice or firm. You connect it to your own AI assistant (Claude or ChatGPT), give it plain-English instructions, and it produces marketing deliverables grounded in your own website and your specialty. A free tier (the Blueprint) includes research, this dashboard, and limited measurement; paid plans add agent runs, monthly measurement, and monthly report pulls.
Your department is tied to the email it was built with. You are responsible for your password and for your department address (the MCP connection URL): the address works like a key, and anyone who has it can operate your department. If it leaks, rotate it from your dashboard; the old address stops working immediately. Accounts are for the practice or firm named on the department; do not resell access.
Paid plans bill monthly through Stripe. Credits included with a plan reset each measurement cycle; credits bought as top-ups carry until spent. You can cancel any time; when a subscription ends, the department returns to the free tier, you keep this dashboard and everything already produced, and bought top-up credits are kept. We do not offer refunds for partial months, and we will always say so before anything is charged: checkout happens on a Stripe page and your card never touches this site.
Deliverables produced for your department (reports, drafts, campaigns, your Brand Kit) are yours. The research grounding we assemble about your practice (your Practice Profile, Growth Layer, and knowledge base) is yours to read and use for as long as your department exists. Our methodology, software, prompts, agent designs, and processes are ours. Do not republish our methodology or resell our deliverable formats as your own service.
Every deliverable follows standing rules: no invented statistics, reviews, or credentials; no medical, legal, or financial advice to your clients; no outcome promises. We never guarantee rankings, citations, or search placement, and you should walk away from anyone who does.
This service is built for marketing, and marketing never needs to know who your patients or clients are. Do not put patient or client information into the service. That means anywhere you can type freely: the preferences box, support messages, Brand Kit revision notes, and anything you ask an agent to work on.
Being straight with you about why this matters: when you type into those boxes, the text is sent to the AI providers that power the agents in order to do the work. Our agents are instructed to refuse personally identifying information about your patients and to ask for the request again without it, but that instruction runs after the text has already left our system. A rule cannot un-send something. So the protection that actually works is not typing it in the first place.
We do not ask for, want, or knowingly store patient records, appointments, or intake data, and nothing in this service is designed to hold them. If you believe patient information was submitted by mistake, tell us at human@aeoptim.com and we will remove what we can and tell you plainly what we could not.
The work is produced by AI agents grounded in your own material and reviewed by the rules above. AI can be wrong. Review deliverables before you publish them; you are the professional of record for anything that reaches your patients or clients.
We aim for the service to be available continuously but do not promise uninterrupted operation. We improve the product continuously; features may change. If a change removes something you pay for, we will tell you before it happens.
To the maximum extent the law allows, AEOptim's total liability for any claim related to the service is limited to the amount you paid us in the three months before the claim arose. We are not liable for indirect or consequential damages, or for decisions you make based on deliverables.
You can close your department by contacting support; we will confirm and remove it. We may suspend or close accounts that abuse the service, attempt to access other clients' data, or use the agents to produce deceptive or unlawful marketing. If we close your account without cause, we refund the unused portion of the current month.
Questions about these terms: human@aeoptim.com, or support.
Where these terms and a signed agreement differ, the signed agreement wins.
